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Decline in alcohol consumption fuels demand for soft drinks

Published:  22 August, 2024

Alcohol consumption is declining globally, with the UK seeing a notable reduction of 23 percentage points, as more consumers opt for soft drinks, according to data from CGA by NIQ’s OPUS report.

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Euro 2024 set to drive footfall to pubs and bars, reveals CGA research

Published:  10 June, 2024

Recent findings from CGA by NIQ's latest BrandTrack survey indicate a significant interest in the upcoming Euro 2024 football tournament among British consumers, with nearly half (46%) planning to tune in. Among these viewers, two in five (40%) intend to watch matches in pubs and bars.

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